Gusella Character Development

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Developed and created three animal characters based on a story written by Anna Poyhonen for Gusella.

Project Details

Client: Gusella

Date: November 19, 2017


Print artworks with the three characters were then designed to be applied on Gusella's FW'17 Casual Line. The characters were also further developed into stuff toys, and illustrations were created for the full story book.
Gusella is a long-established luxury Milanese brand specializing in crafting children’s shoes, clothing and accessories. *Lookbook photos courtesy of Gusella.

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